Finest-5 Product reads #5
Your favourite weekly product newsletter bringing the best of the internet
Today, I am experimenting with the hypothesis that releasing on Saturday, the newsletter shall have more open rate.
Last week, I got obsessed with the idea of optimism. I went through 100s of articles and videos on optimism, positive thinking and self-love. It’s incredible how you can train your mind through repetition.
From all the experiences and lessons coming together, I am confident, if read consistently, this newsletter has potential to make you notably better at product thinking.
A less heard name, Shein is rewriting the story for e-commerce and is the fastest growing ecommerce today. With its unique advantage and real-time retail, Shein is making its way to the top. An interesting read into this company and its strategy, including its USP and controversies, is definitely worth your time. Continue reading..
Top vs side navigation: Which one is better for your product?
Navigation is one of the core aspects of any website. It becomes incrementally complex as the platform grows and can easily turn into pain to manage UX. This blog compares two common navigations on multiple aspects including scan, space and scale. Comparison provides insights on visual designs alternatives with real time examples. To end, the article suggests what to use and when. Continue reading..
A Brief History of Netflix Personalization
Gibson Biddle, Ex VP - Product, Netflix, in this two- part captivating series goes into the history of Netflix. Started with 1000 DVDs in 1998, Netflix today holds the highest (20%) market share in streaming platforms. Piece goes into different stages of Netflix recommendation and personalization, showcasing how Netflix reached over 80% watch derived from personalization algorithms. Continue reading Part -1 and Part -2
Improve User Engagement with the BJ Fogg Behavior Model
Starting with drawing a parallel between teaching and onboarding, Ramli John explores a model to immerse new users. BJ Fogg Behavior Model defines “Behavior = Motivation * Ability * Prompt”. It explains, behavior becomes a habit when all three come into play. Based on the same, we dive into ease, motivation and prompts to boost onboarding numbers. Continue reading..
Storymapping Products People Love - A case study
Salem Smith, Head of Product, The Curalate, shares his experience with Story mapping and how it has saved millions for his team. To start, post user research, he shares a story of acquisition with drop-offs at each step. He then asks critical questions on what and why, helping him to create a better hypothesis. Also establishing a better sign-up flow that functions like a story. Continue reading..
Product of the week: Stripe Payment links
Stripe has launched yet another compelling product that allows companies to create and share payment link with just a few clicks. It saves time for the companies as well as improves UX through instant selling user-flow. To add, Payment links help to customize branding and other aspects, while keeping the power of Stripe.
PS: I would like to wrap up by sharing a story of many emotions, but largely of hope. Shared by the founder of Dating Ring, whose startup did not succeed, it’s an eye opening, yet fascinating read. Continue here..